2022 Levenhuk Recap to Say Goodbye to Last Year and Welcome 2023!
Dear customers and visitors,
We sincerely thank you all for your cooperation, which led to fruitful results in 2022. Despite the challenging environment, we have found working solutions and new ways to reach our goals as well as to help our partners expand their businesses.
In 2022, we introduced about 200 brand new products! They have already become successful and quickly acquired new customers. We launched redesigned websites for retail customers as well as a new B2B website for our partners to facilitate their work. We participated in international trade shows and conferences, which we found productive and helpful. In addition, we opened a new representative office in Turkey, which helped us expand into the international market.
The best is yet to come! We stepped into 2023 with the launch of a completely new product category — measuring tools by Ermenrich. The year ahead will be full of new projects and exciting events!
Our Products
- Ermenrich. This is a new brand of measuring tools for professional and home use. The product range includes the most popular devices — laser and classical tape measures, moisture and gas detectors, rangefinders, laser levels, and much more. Great design and colorful packaging set all of the devices apart from other products on the market.
- Levenhuk thermo vision devices. The new product line of Levenhuk thermo vision devices has been launched. Levenhuk thermo vision devices are feature-rich for monitoring temperatures over large areas. They can be applied to a variety of professional activities and hobbies, and, therefore, will be in high demand.
- Wezzer product line. In 2022, we introduced new Wezzer products. These are home and professional weather stations with remote sensors, air analyzers, thermometers, hygrometers, and other smart home climate control appliances for city apartments and country houses.
New Stores, Locations, and Offices
- Opened our first official Levenhuk representative office in Asia — in Turkey. The new branch office is now open in Istanbul, Turkey (Koşuyolu Mah. Alidede Sk. Demirli Sitesi No: 9 İç Kapi No: Z1 Kadiköy/İstanbul). Levenhuk has a showroom and a warehouse to store the inventory of the optics to supply products throughout the country and the nearby regions.
- Opened a new store in Istanbul, Turkey, where you can find a wide selection of high-quality optics by world-famous optics manufacturers, such as Levenhuk, Bresser, Meade, and others.
- Became an official Meade distributor in Turkey. Meade optics is portable, powerful, and affordable — the latest technology that brings amateur astronomy to the next level.
- Levenhuk has become an official Bresser distributor in Turkey. Bresser is a German brand that is known for making quality optics for the price. Great performance and pleasurable viewing experience!
- In 2022, more than 140 new dealers joined us in Europe and the US. We have also reached new countries: Levenhuk optics are now available in Oman, Trinidad and Tobago, Montenegro, and South Africa.
- Currently, high-quality Levenhuk optical products are already available in 43 countries, and our international chain of specialized retail shops called Zoom'n'Joy includes 72 stores located in 52 cities across Europe, Asia, and Russia.
New Websites
- A B2C website redesign for the European Union (eu.levenhuk.com), the Czech Republic (cz.levenhuk.com), Poland (pl.levenhuk.com), Hungary (hu.levenhuk.com), Italy (it.levenhuk.com), and Turkey (tr.levenhuk.com) — new well-designed websites will improve the overall performance and usability.
- A brand new B2B website designed specifically for our dealers has been launched. The website is also available in different languages, easy to navigate, provides a smoother service, and makes the ordering process even more efficient.
International Trade Shows
- Levenhuk at the IMOS optics student conference in Portugal. Our official distributor Madeira Optics has attended the Iberic Meeting of Optics Students, IMOS 2022 — an exhibition of optical equipment bringing together optical instrument manufacturers, retail partners, students, academics, and members of the scientific community. The company is also planning to attend IMOS 2023!
- Levenhuk attended the 18th OSKKO conference in Poland. In a presentation to school supervisors and heads of various educational institutions, we talked in detail about our best-selling products and discussed some of our R&D initiatives.
- Levenhuk at EXPOMADEIRA in Portugal. Madeira Optics hosted a display stand with the latest innovative products released by Levenhuk. Our stand attracted many visitors who had an opportunity to test the equipment, make observations, and ask questions about product performance. During the event, the President of Madeira, Mr. Miguel Filipe Machado de Albuquerque, visited the company’s stand. He tried out one of our optical devices, the Levenhuk Blaze PRO 100 Spotting Scope, to observe the beautiful landscape of Funchal.
To learn more about Levenhuk, please visit eu.levenhuk.com.
Thank you for your attention!